Hatfields
Hatfields is the largest independent dealer in the UK for
Chrysler, Jeep, Dodge, Jaguar and Hyundai, the group employs over
400 people across 18 locations.
Fusion Workshop has worked with Hatfields and its sister
companies (McLean and Appleton, North Manchester Commercials and
Mercedes Vans Direct) for nearly 10 years.
The current web presense has been developed, integrated, managed
and optimised over the past few years. The Web CMS based site
includes full integration with the Dealer Management System (DMS).
This makes all current stock available on the website and is
suplemented by an online image management system. This is able to
crop and scale images without pre-processing. The website is search
engine optimised and also tailored to increase the return on Pay
Per Cick campaigns.